Look Busy: No one wants to see an empty table at a restaurant, or

           empty service bays at an auto repair shop. If your shoot is happening

           after normal business hours, ask employees or friends to come and

           "stand in" as "customers."

           Plan a Field Trip:  If you do most of your work in the field, schedule

           your shoot at a job site to capture your business in action.

           Remember to get permission to film at the job site before the day of

           the shoot.

           What (not) to Wear:  We recommend the person speaking on camera

            to not wear white, black, or large logos.

            Prepare Your Message: While you'll want to avoid sounding as though

            you're reading from a script, it helps to be prepared with two or three

            key points you want to convey to consumers ahead of time.

            Determine what makes your business special and unique. On the day

            of the shoot, the filmmaker will help you shape the messages into

            solid sound bites.

            Visuals are Important:  Think about what visual images best represent

            your business. For examples: If you sell high-end items, ask the video-

            grapher to shoot the pieces or brands that will speak most directly to

            your larget audience. Or, if you want people to know that you value

            customer service, have the videographer show an employee talking

            with a customer.

 Get and idea of what to expect the day of your video shoot.

   

We Deliver Video Advertising support, Creative Direction, TV and Radio Advertising,  Internet Marketing, serving Westchester County, New York, Dutchess, Putnam, Rockland, and Fairfield County Connecticut regionally with clients across the U.S. ©1988-2009 Internet Video AD Store. 809 Central Ave. Suites 1, Peekskill, New York 10566 (914) 788-6704  updated:01.22.09